If you’re hoping to find a tool that automatically generates a list of keywords your competitors are using with just a few clicks, you’re going to be disappointed. It is indeed not that simple. While some tools are very handy, you are going to have to do some manual research to compile a complete list of keywords.
But that shouldn’t put you off. While there isn’t one tool that can find all of your competitor’s keywords in one click, there are a few strategies that can streamline the research process.
Know the keywords of a site through the source code of its page
This is the “old-fashioned” and more tedious method. In your internet browser, go to your competitor’s website and choose the page you want to search for. Then right click on the page to open the source code for the page. Lear about google keyword ranking api.
A window displaying the HTML source code for the page should appear. Look for the keywords in the code, in particular in the title tag, in the meta description, the meta keywords tag as well as all the alt and title tags of images (for information, most websites do not use the keywords tag – obsolete).
Instead of researching your competition’s keywords, you pick the keywords that interest you and BuzzSumo provides you with the list of websites that use them. BuzzSumo shows you the most shared, liked content for any keyword.
The idea is to access the content that is successful and analyze it to better understand the variations, types and nuances that work well. It can also help you identify your “new” competitors. These are other websites that use the same keywords as you.